IMAX Vice President of Marketing Strategy & Planning Andrew Almendras ’09 shares experiences and values that shaped his journey and what matters most.
Join the Student Alumni Association and the UC Irvine Alumni community for an inspiring conversation with Andrew Almendras ’09, Vice President of Marketing Strategy & Planning at IMAX, as he shares the experiences, relationships and values that have shaped his journey.
A proud Anteater, Andrew earned dual bachelor’s degrees in International Studies and Spanish and spent a year studying abroad in Spain through the UC Education Abroad Program. Today, he is an award-winning brand builder and marketing strategist who has spent the past decade helping transform IMAX into a culturally relevant leader in premium cinematic experiences. During his tenure, he rebuilt IMAX’s creative organization into an award-winning in-house agency and helped drive the company’s two highest-grossing global box office years.
But Andrew’s definition of success extends far beyond business results. Throughout his career, he has championed the power of investing in others through mentorship, community leadership and service. From co-leading IMAX’s DEI Task Force to serving on the Board of Directors of the American Advertising Federation Los Angeles and mentoring emerging leaders, Andrew is passionate about helping others realize their potential. He has also spent more than 15 years as a “Big Brother,” supporting young people through long-term mentorship.
In conversation with UC Irvine Alumni Association Executive Director Derek Sabori ’95, MBA ’02, Andrew will reflect on the experiences that shaped his path, the people who helped him along the way, and the importance of using our experiences, influence and opportunities to help others realize what is possible.
The UC Irvine Alumni Association is dedicated to enriching the lives of over 274,000 alumni and our Anteater community. It co-hosts the What Matters to Me and Why series in collaboration with the Advisory Council on Campus Climate, Culture & Inclusion, connecting students with distinguished alumni in conversation to explore how UC Irvine experiences have shaped alumni careers and life journeys, inspiring students through diverse pathways in life, work and leadership.
The Student Alumni Association is a registered campus organization that enhances the student experience at UC Irvine by connecting students to one another, alumni and the university.
